You would probably agree with me when I say: “Steve Jobs is one of the greatest innovation masters of modern times.” After all, his successes speak for themselves.
So, if you’re looking for the next big thing, it’s worth taking the time to study his principles in order to succeed.
Today’s post will explain Steve Jobs’ approach to innovation and inspire you to: think different.
When Steve Jobs came back to Apple in 1997 the company was close to bankruptcy. Other less knowledgeable individuals might have resolved to cutting costs and firing people left, right and centre to keep the company afloat, but Steve Jobs took a different approach. He chose to innovate instead.
“The cure for Apple AAPL -0.32% is not cost-cutting; the cure for Apple is to innovate its way out of its current predicament.” said Jobs.
We all know the results. Apple is now considered as one of the most successful and innovative companies of all times. Now even more than ever, innovation is crucial for businesses looking to survive and thrive.
The golden rules of innovation as applied by Steve Jobs can work equally for small and big companies, even for one-person enterprises.
The best part:
Those rules can help us as individuals to achieve our goals and live more satisfying and fulfilled lives.
Visual Scribing collected some of Steve Jobs innovative insights and created an infographic that hopefully will help you to “stay hungry and stay foolish” for innovative ideas.
1. Do what you love
Passion is everything. Innovation doesn’t happen without it.
“Your work is going to fill a large part of your life, and the only way to be truly satisfied is to do what you believe is great work. And the only way to do great work is to love what you do. If you haven’t found it yet, keep looking. Don’t settle. As with all matters of the heart, you’ll know it when you find it.” said Jobs.
2. Creativity is connecting things
Innovators “connect” ideas from different fields.
3. Say no to 1,000 things. Keep it simple
“Innovation comes from saying no to 1,000 things,” said Jobs.
4. Sell dreams, not products
Create “insanely great” experiences.
5. Hire the best people
And keep them aligned towards achieving the vision.
6. Meet face-to-face in groups
Don’t underestimate human interaction.
7. Master the message
Practise your presentation skills. Become a great storyteller.